Marketing
The stories personalizing the marketing side of private practice.

How to build your private practice with referrals
Referrals are fundamental for therapists in private practice. And understanding how to manage and identify your referral sources is essential. … Continued

How to take a professional headshot photo for your therapist website
It can be challenging for clients to find a therapist they feel comfortable with. As a clinician, it’s important to … Continued

5 unconventional referral partners for therapists in private practice
Most professionals in private practice have been taught to reach out to local primary care providers and psychiatrists to cultivate … Continued

Insurance credentialing and next steps for therapists
When you’ve completed the work of getting credentialed with insurance companies, you’re officially an in-network provider. Congratulations! So… what now? … Continued

How to name your therapy practice
Seeking ideas for therapy practice names? Wondering about the steps for naming your therapy practice? Find out how to choose … Continued

How to become an EAP provider
As a therapist or clinician, you’re likely familiar with many of the ways you can build your caseload and connect … Continued

5 must-haves for your therapist directory listing
Are you considering creating and launching your therapist directory listing? Good thinking! Before your clients ever find your social media … Continued

The top 10 therapist websites
Therapist websites are often the first impression potential clients have of you and your practice when they begin searching for … Continued

Marketing 101 for therapists in private practice
You did it! You gathered the courage to take the leap and start your own private practice. You’ve launched your … Continued

How to develop a therapy brand identity that attracts clients
Wondering how to build a therapy brand for your private practice? When I was a new therapist early in my … Continued